Why Japanese Makeup is Making a Comeback
March 14, 2018
Japanese makeup
trends are stealing the spotlight, and it extends beyond the mainland. Even
beauty gurus in the states are picking up on Japan's unique cosmetic crazes.
From straight eyebrows to packed on blush, take a look at why these top
Japanese makeup trends are making a comeback:
Sheet Masks
Have you ever heard of the phrase,
"skincare first, makeup second"? This beauty virtue has always been
praised in Japan, but it's only now that others are starting to pick up on its
value. Sheet masks before makeup application are all the rage because they
create a perfectly smooth canvas. There are plenty of sheet masks out in the
market, so you won't have any trouble finding one that's right for you. Looking
to moisturize dry skin? Go for an aloe vera infused face mask. Want to impurify
and unclog your pores? Charcoal sheet masks do an amazing job.
Not only are
sheet masks making a comeback, but all types of Japanese organic skincare products. They take a less harsh and more simplistic approach
compared to skincare products in the states.
Straight Eyebrows
Highly-arched eyebrows are so five years
ago. Now, makeup lovers are gravitating towards eyebrows with a straighter
shape. This brow form, along with the thickness, creates a friendlier and more
feminine face. They also give way to a more youthful appearance.
If you want to
achieve straight eyebrows, you'll need to trust the growing process and refrain
from over-plucking. Many makeup products can also help you achieve the shape
along the way, such as creams, gels, and pomades.
Eyelash Extensions
Eyelash extensions may just be making an
appearance in the states, but they've always been huge in Japan. People go to
salons to achieve looks that strip lashes can't. For example, a strip lash
might be too long and heavy for someone's eyelid, but eyelash extensions will
perfectly cater to her eye shape and preference.
The best part
about eyelash extensions is how many steps they take off of your makeup
routine. Instead of having to wake up early and apply eyeliner, mascara, and
fake lashes, you just have to wash your face and apply your normal skin makeup.
Dozens of people are addicted to getting their eyelashes done, and it's all for
good reason.
Heavily-Applied Blush
It isn't just in animes that you'll find
overly rosy cheeks—many cosmetics enthusiasts are starting to embrace a heavy
blush application. Social media is home to this trend; open your Instagram app
and you'll see plenty of beauty gurus sporting pink on their faces. This
doll-like look is appealing for the same reasons straight eyebrows are: They
make the person look friendlier, feminine, and youthful.
To sport this
trend, extend your blush application beyond the apples of your cheeks. Slowly
brush towards your eyes and towards the bridge of your nose to build an overall
peachy effect.
Lip Tints
To counteract their dense blush and bold
eyebrows, Japanese beauty lovers lean towards a lighter lip. Lip tints are
great because they provide color without being overbearing. More and more
people outside of Japan are following suit—other makeup wearers are putting
away their matte and glossy products and embracing a more natural lip.
Just head to your local drugstore to
easily find a lip tint. As an added bonus, match the lip color to your rosy
cheeks!
Overall, the
introduction of Japanese makeup trends has done plenty of good. People brag
about the benefits they bring, from clear and glowing skin to a pretty, yet
natural face.
--This article written by Joanna Cheng, editor of Black Paint --
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